bayes business school interview 정리

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I want to study comprehensive theories on consumer behavior, corporate nature, brand management, research market, and methodologies. In particular, I want to study consumer psychology and corporate psychology, which are the foundation of customer satisfaction, to become a professional marketer who successfully promotes products based on accurate market analysis.

While studying in the master’s program, I intend to establish the foundation for my studies by analyzing the basic theories of Marketing Strategy and Practice, Consumer behavior, market research, brand management and communication strategies, and creativity innovation design and management of international companies that have changed due to COVID-19. I want to apply them to the real world through actual projects and prepare my academic foundation. Also, I would like to study practical marketing that helps even the smallest part of people’s lives by understanding the needs of consumers based on what I studied at BAYES BUSINESS School.