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미디움은 메세지이다 the medium is the message

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개인인증판매자스토어
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2019.05.31
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2008.10
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목차

1. Introduction.

2. Media good or evil?

3. The Effects of Media.

4. The Fear of Media.
4.1. Image-oriented.
4.2. Distorted Message.
4.3. Isolation

5. The Media and Bible.
5.1. Tabernacle, Temple, Church building.
5.2. Music.
5.3. Books.
5.4. Internet.

6. Conclusion

Bibliography

본문내용

A medium is powerful. It makes it possible for a message to be proclaimed in a limited place to spread through newspaper, television, radio etc so that it can affect many people at the same time. Media which is a part of contemporary life is an important element in a society. People get plenty of information through the internet and relax by watching movies or listening to music, and have a conversation with each other through multiple functional mobile phones. Therefore, it is possible to say that ‘Media affects people’s world views, thoughts, and sense of values.’
McLuhan states “Medium is message”. When he mentions ‘Media’, it is not only a narrow meaning of media-T.V., radio, music etc. but also all technologies (high-technology and low-technology) which can change a pattern or scale of people’s lives.
The most important things are not the programs or texts carried by the media but the media itself which people watch and listen to, in McLuhan’s view.

참고 자료

Armstrong. B. The Electric Church (Nashville: Thomas Nelson, 1979)
Atkinson. J. The Media: A Christian View (London: First, 1979)
Bainton, R. H. The Reformation of the Sixteenth Century (Boston: Beacon, 1952)
Berger. A. A. Essentials of Mass Communication Theory (London: SAGE, 1995)
Bluck. J. Beyond Neutrality: A Christian Critique of the Media. (Geneva: World Council of Churches, 1978)
Brown. R., ‘The Glory of Gospel: Will the Message be lost in the Contemporary Sound?’ in Ebony (May. 1988)
Buddenbaum. J. M. ‘Mainline Pretestants and the Media’ in Stout. D. A. & Buddenbaum. J. M. (Ed), Religion and Mass Media (London: SAGE, 1996)
Dennis. E. E. & Merrill. J. C. Media Debates: Great Issues for the Digital Age (London: Longman, 1996)
Ferre, J. P. ‘Searching for the Great Commission: Evangelical Book Publishing since the 1970s’ in Schultze. Q. J. (Ed.), American Evangelicals and the Mass Media (Grand Rapids: Academie, 1990)
Forrester. D. B. ‘The Media and Theology: Some Reflections’ in Arthur. C. (Ed.) Religion and the Media.(Cardiff: University of Wales Press. 1993)
Foulkes. W. H. ‘Radio Evangelism’ in Bader J.M. (Ed.). The Message and the Method of the New Evangelism (New York: Round Table, 1937)
Franklin. R. M. ‘Communication in the Twenty-First Century’ in International Review of Mission. (Vol. LXXXVII. No. 346. July. 1998)
Frost. M. & Hirsch. A. The Shaping of Things to Come (Peabody: Hendrickson, 2003)
Hatch. N. O. The Democratization of American Christianity. (New Haven: Yale University Press, 1989)
Jones. L. N. ‘The New Black Church: Activism and Growth of the New Denominations Change the Institution’ in Ebony. (November. 1992)
Landers. P. ‘Billy Graham: Beyond the Next Crusade’ Miami Herald. 26 February 1995.
Leadbeater. C. We-think The Power of Mass Creativity (London: Profile Books Ltd. 2008)
Mapson. J. W. The Ministry of Music in the Black Church (Valley Forge: Judson, 1984)
McLuhan. M. Understanding Media: the Extensions of Man (London: Routledge, 1995)
Mieder. W. ‘Don't throw the Baby out with the Bath Water: The Americanization of a German Proverb and Proverbial Expression’ in Western Folklore, (Vol. 50, No. 4. Oct. 1991)
Mouw. R. M., Consulting the Faithful: What Christian Intellectuals can learn from Popular Culture (Grand Rapid: Eerdmans, 1994)
Newman. M. Entrepreneurs of Profit and Pride: From Black appeal to Radio Soul (New Youk: Praeger, 1988)
Nord, D. P. ‘The Evangelical Origins of Mass Media in America’ in Journalism Monographs, (88. 1984)
Olasky, M. ‘Democracy and the Secularization of the American Press’ in Schultze. Q. J. (Ed.), American Evangelicals and the Mass Media (Grand Rapids: Academie, 1990)
Schultze. Q. J. ‘Evangelical Radio and the Rise of the Electronic Church’ in Journal of Broadcasting and Electronic Media, (32. Summer. 1988)
Schultze. Q. J. ‘Evangelicals’ Uneasy Alliance with the Media’ in Stout. D. A. & Buddenbaum. J. M. (Ed), Religion and Mass Media (London: SAGE, 1996)
Schultze. Q. J. Televangelism and American Culture: The Business of Popular Religion (Grand Rapids: Baker Books, 1991)
Stephenson. M. Web-Empower Your Church: Unleashing the Power of Internet Ministry (Nashville: Abingdon Press, 2006)
Van Til J. R., The Calvinist Concept of Culture (Grand Rapids: Baker Books, 1959)
Webb. P. M. ‘Preaching’ in Epworth Review (Vol. XI. No. 3. Sep. 1984)
Webber. R. E. Blended Worship (Peabody: Hendrickson, 1994)
Wells. D. F. No Place for Truth (Grand Rapids: Eerdmans, 1993)
Whyte. W. H. Organization Man, (Harmondsworth: Penguin, 1960)
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